Graphic Design

Well its not ideal but at least its got me writing again which can only be a good thing, albeit frustratingly with only one hand.

How these two years have flown since my last post, its sickening in some ways but hindsight will do that to you; since graduating I now co-run a design studio in East London – Studio East with my flatmate & brother from another mother Tabrez. It’s been testing at times long days and nights but things are finally starting to pay off having worked with the London Design Museum, branding Hayley Hasselfhoff (yes, the daughter of the Hoff) and a number of exciting clients. I’ve attached a few examples of projects we’ve recently worked on, but in all honesty I want to kickstart grafik juice again not as another channel of self promotion but to share once again the weird and wonderful things I seem to stumble across and like many bloggers out there voice my opinion. No politics, no heavy topics just enriching and interesting content that if I came across I’d want to read – simple.

This project always gets peoples attention mainly for the randomness of the level of celebrity that Hayley conveys, ‘Yes, she is the daughter of the David Hasselhoff’. We alongside her to create her brand identity for first commercial fashion collection having worked as a curve model for number of years – despite its clean aesthetic this was a lot of fun!

I headed up the branding and naming of our studio which specialises in a number of creative fields, branding, web design & development, art direction, photography and many other creative sectors. Again going for a clean aesthetic but quite playful.

We’ve also worked with the Courtauld Institute of Art in London to create there bi-annual exhibition titled Artificial Realities. The exhibition showcased a number of artists including Tracey Emin, Anthony Gormely & Rachel Whiteread as well as emerging artists.

These are just a a little taste of the things we do, but as previously mentioned I don’t really want this to be an outlet for promotion so I’m drawing the line _____ . So heres to continuing from where I left off creating and sharing interesting content, (nearly) all opinions and comments welcome.

All images copyright 2016 – Alex Howell


A small side project to design a book cover for Mardibooks for a new e-book their publishing. The title is ‘The Clock Struck War’, so I’ve been playing around with those little toy green (& yellow) army men, in an attempt to create letter forms. This idea was inspired by Oliver Munday’s similar project. Heres a few snaps of what I’ve been doing, heading to the photo studio to photograph it properly, so more to come and fingers crossed may even win the brief. Enjoy.





TheClockStruckWar Green Soldier

Horribly great project from a top Illustrator….

On 25th April 2011 I sent a postcard to a stranger called Jonathan Hopkins. It said on it “F*ck you Jonathan, f*ck you and f*ck your sh*t legs”. People seemed to be into it so I opened a service on my website, inviting strangers to pay me in return for an offensive postcard addressed to them (or whoever they ordered it for).

To date, I’ve sent over 700 Hate Mails to happy (I think) customers and the project has been exhibited in London and Amsterdam. It also turned into a book, imaginatively titled ‘Hate Mail’ which is available on Amazon or you can get signed personalised copies here!



Images sourced from: Mr.Bingo

‘Let’s Google it’ is fast becoming a phrase which will soon have to be added to the Oxford English Dictionary. But many of us simply type in our question, query or term when searching Google but did you know that you can now Google an image? A couple of friends on my course used Google Image and uploaded particular images to create a publication. There’s an example of how it works below. The search engine results or ‘similar images’ aren’t exactly the same, but you can see from the examples below there are definitely similarities. From a creative perspective its the level of abstraction that the randomly generated image produce which gives this process a unique process for image creation.


Turqoius door     Woman in tourquoise dress

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Sinitta Launches Love London Day - Photocall     IMG_0842